---
title: "Criteo: How to Add New Products"
description: Learn how to add multiple products to your Criteo Line Items. You can also set bid overrides to have greater control over your campaigns.
---

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# Criteo: How to Add New Products

## Learn how to add multiple products to your Criteo Line Items. You can also set bid overrides to have greater control over your campaigns.

### Steps for adding new products

1. **Navigation:** Go to the **Products** tab in the left navigation menu. Click on the **+Add Product** button.

   ![](https://help.intentwise.com/hs-fs/hubfs/image-png-Jul-13-2026-02-09-45-9093-PM.png?width=3340&height=1902&name=image-png-Jul-13-2026-02-09-45-9093-PM.png)
2. **Enter Products:** Select the campaigns and line items to which you want to add products. Enter all your SKUs on the right side, separated by line breaks. Then click on the **Next** button.

   ![](https://help.intentwise.com/hs-fs/hubfs/image-png-Jul-13-2026-02-10-09-8018-PM.png?width=2384&height=1024&name=image-png-Jul-13-2026-02-10-09-8018-PM.png)
3. **Enter the Product Bid Override:** Enter override bids to control the bids at a product level, irrespective of the line item bids for all the products. Use **Custom Bids** to apply a custom bid directly to all the products.

   ![](https://help.intentwise.com/hs-fs/hubfs/image-png-Jul-13-2026-02-10-24-7934-PM.png?width=2386&height=928&name=image-png-Jul-13-2026-02-10-24-7934-PM.png)
4. **All set:** Click **Submit,** and your products will be added.

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