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How to Locate AMC-Created Custom Audiences for SD Campaigns

Learn how to find and use AMC-created custom audiences within your Sponsored Display (SD) Campaigns in Amazon Advertising.

In this article, you’ll learn how to locate AMC-created custom audiences and add them to your SD campaigns effectively.     

Steps for locating AMC Custom Audiences in the Amazon Console

  1. Log in to your Amazon Console: Navigate to the Amazon Console and select a sponsored display campaign where you want to add the audience.

  2. Locate the Custom Audiences: Under the Targeting tab, click on Custom Audience to view all created audiences.

  3. Review and Add the Audience: Confirm the audience details and add them to your SD campaign as needed.

Frequently Asked Questions (FAQs)

Why can’t I see the audience I created in AMC?

AMC audiences can take up to 48 hours to appear after being created. Ensure you’ve waited the required time and check back later.