How to Locate AMC-Created Custom Audiences for SD Campaigns

Learn how to find and use AMC-created custom audiences within your Sponsored Display (SD) Campaigns in Amazon Advertising.

In this article, you’ll learn how to locate AMC-created custom audiences and add them to your SD campaigns effectively.

Steps for locating AMC Custom Audiences in Amazon Console

  1. Access AMC Custom Audiences: Navigate to your Amazon Marketing Cloud Console and select the campaign where you want to add the audience.

     

  2. Locate the Audiences Section: Under the Targeting tab, go to All Targets and click on Custom Audience to view all created audiences.

  3. Select the Desired Audience: Identify the custom audience created in AMC.

  4. Review and Add the Audience: Confirm the audience details and add them to your SD campaign as needed.

Frequently Asked Questions (FAQs)

Why can’t I see the audience I created in AMC?

AMC audiences can take up to 48 hours to appear after being created. Ensure you’ve waited the required time and check back later.