Products Dashboard Explained
The Products dashboard helps you manage your products by analysing performance charts, adding products, taking bulk actions, using roll ups, and more. This dashboard is available for sponsored products and sponsored display campaigns.
Using Charts
With charts (or tables), you can measure relevant metrics for a desired period (daily, weekly, or monthly). You can easily customize it to track metrics like spend, revenue, impressions, ACOS, and more.
Steps for adding products to campaigns
Click on "Products" under the Sponsered Ads tab > Click on "Add Products."
Enter the ASINs > Select the Campaign type, Campaigns and the Ad group
Click on Submit
Watch this video for detailed steps:
Bulk actions
You can select multiple products to enable, pause, archive, or label products in bulk.
Filters
You can apply filters to identify problematic areas. For example, if you're trying to reduce your ACOS, you can apply a filter for products with an ACOS greater than or equal to 20% and optimize accordingly.
Roll Ups
You can use the roll up feature to see the aggregated performance at an ASIN level.