Amazon DSP
      Back to home
      1. Knowledge Base
      2. Intentwise Ad Optimizer
      3. Amazon DSP

      Managing DSP: Amazon vs. Agency vs. Intentwise

      Explore the intricacies of managing DSP with Amazon, Brand/Agency, and Intentwise, as well as the capabilities and limitations.

      Nuances of managing DSP

      Navigating the landscape of DSP involves understanding the unique dynamics when handled by Amazon, a Brand/Agency, or Intentwise. Here's a breakdown of the nuances: