--- title: "Walmart: Search Terms Dashboard Explained" description: Read this article to know how to use the search terms dashboard to view and add search terms as keywords to your campaigns. --- [Skip to content](https://help.intentwise.com/search-terms-dashboard-explained#main-content) ![footer-logo.png\]](https://help.intentwise.com/hs-fs/hubfs/footer-logo.png?width=210&height=40&name=footer-logo.png) Open main navigation Close main navigation Advice and answers from Intentwise - There are no suggestions because the search field is empty. 1. [Knowledge Base](https://help.intentwise.com/?hsLang=en) 2. [Intentwise Ad Optimizer](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en) 3. [Walmart](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#walmart) # Walmart: Search Terms Dashboard Explained ## Read this article to know how to use the search terms dashboard to view and add search terms as keywords to your campaigns. Ever wondered what keywords users are searching for? Our Search Terms Dashboard helps you find revenue-generating search terms and gauge their relevance using key metrics. ### Quick Links [![](https://help.intentwise.com/hubfs/Knowledge%20Base%20Import/intentwise.intercom-attachments-1.comio86254126670b11590fc8524c976695eccpreview_thumbnail.gif)](https://intentwise.intercom-attachments-1.com/i/o/862541266/70b11590fc8524c976695ecc/preview_thumbnail.gif?expires=1739358900&signature=b97171cb632237693adb99ce35c3c9b6038a2929ba8611440d8a78b01bb7019a&req=fCYlE81%2Fn4dZFb4f3HP0gOybOblmiv%2Fpkte1AtTi%2B2%2BVSFj4MuI%2FHNhCPd8F%0ACB2gHFgFxoOARfcQhg%3D%3D%0A) Our quick links simplify the process of pinpointing search terms for Sponsored Products campaigns, both Auto or Keyword targeting. ### Charts [![](https://help.intentwise.com/hubfs/Knowledge%20Base%20Import/intentwise.intercom-attachments-1.comio8625412672535fc833a7840d05658ae36preview_thumbnail.gif)](https://intentwise.intercom-attachments-1.com/i/o/862541267/2535fc833a7840d05658ae36/preview_thumbnail.gif?expires=1739358900&signature=2dadc08acc164f6f445721edf28da9d2df4795bdd4ba860772c773c50c170178&req=fCYlE81%2Fn4dYFb4f3HP0gMvvEVuoj7X3op5jirpGg84XMzxMqR1%2BlVUCkvHF%0Ay0Ufg7qUAJzYxA1z1A%3D%3D%0A) From there, you can access charts or tables displaying essential metrics for your chosen time frame, be it daily, weekly, or monthly. It's fully customizable, allowing you to track spend, impressions, ROAS, and more. ### Adding search terms as keywords [![](https://help.intentwise.com/hubfs/Knowledge%20Base%20Import/intentwise.intercom-attachments-1.comio862541270331dbc76e07044174bdaffb0preview_thumbnail.gif)](https://intentwise.intercom-attachments-1.com/i/o/862541270/331dbc76e07044174bdaffb0/preview_thumbnail.gif?expires=1739358900&signature=e7ec09262c2c46ca07bb61313fd51e789e2a0869664d03cd1bb982cc0c3bd69a&req=fCYlE81%2Fn4ZfFb4f3HP0gG2xjkD3drEH%2FQRF%2BEcMUuWWBLHMqpmWzNi79tgo%0AqKVi5Dr96XVpWzKkrg%3D%3D%0A) You can view and add search terms as keywords to your campaigns. You can then choose the match type and set bids (custom or based on average CPC). ### Create filters [![](https://help.intentwise.com/hubfs/Knowledge%20Base%20Import/intentwise.intercom-attachments-1.comio862541275cbd0e59c21fb4acbec9b87dfpreview_thumbnail.gif)](https://intentwise.intercom-attachments-1.com/i/o/862541275/cbd0e59c21fb4acbec9b87df/preview_thumbnail.gif?expires=1739358900&signature=43e0a678c88fcdf244689b6a864d15a21bba087b9deba83c55c039d9f4df2c1a&req=fCYlE81%2Fn4ZaFb4f3HP0gH5ZtGVl4mWsYHMRKVwMdNiNJOXpMq6iZG7dPYat%0APhJDGWpe9GBFDyejcg%3D%3D%0A) Enhance your search with filters, which you can save for future reference. For instance, you can filter for search terms generating over $10 in revenue or more than 1000 impressions. ### Save filters [![](https://help.intentwise.com/hubfs/Knowledge%20Base%20Import/intentwise.intercom-attachments-1.comio862541279abbe890e291487ea2f767ff0preview_thumbnail.gif)](https://intentwise.intercom-attachments-1.com/i/o/862541279/abbe890e291487ea2f767ff0/preview_thumbnail.gif?expires=1739358900&signature=5fb4cec26dc13236cbe5add0835a253a945eb8ac99d0c184348b10721a199e34&req=fCYlE81%2Fn4ZWFb4f3HP0gBJo2VJNh7A0PUTLq%2BMs2nqlRgyheLGjp18WV3vm%0AUD6WoQrDHYF70JSJJA%3D%3D%0A) Apply these filters to add these lucrative search terms as keywords to your current or multiple campaigns and save them for quick reuse. - [Getting started](https://help.intentwise.com/getting-started?hsLang=en) - [Intentwise AI Gateway](https://help.intentwise.com/intentwise-ai-gateway?hsLang=en) - [Intentwise Ad Optimizer](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#main-content) - [Account and Campaign Setup](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#account-and-campaign-setup) - [Optimization](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#optimization) - [Reporting](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#reporting) - [Dashboard Overview](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#dashboard-overview) - [Resources](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#resources) - [Amazon DSP](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#amazon-dsp) - [Additional Features](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#additional-features) - [Walmart](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#walmart) - [Criteo](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#criteo) - [Instacart](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#instacart) - [Intentwise Explore (AMC)](https://help.intentwise.com/intentwise-explore-amc?hsLang=en#main-content) - [AMC](https://help.intentwise.com/intentwise-explore-amc?hsLang=en#amc) - [Instructional Queries](https://help.intentwise.com/intentwise-explore-amc?hsLang=en#instructional-queries) - [Intentwise Analytics Cloud](https://help.intentwise.com/intentwise-analytics-cloud?hsLang=en#main-content) - [Kickstart Guide](https://help.intentwise.com/intentwise-analytics-cloud?hsLang=en#kickstart-guide) - [Configuring Reporting Tools](https://help.intentwise.com/intentwise-analytics-cloud?hsLang=en#configuring-reporting-tools) - [Configuring Data Pipeline](https://help.intentwise.com/intentwise-analytics-cloud?hsLang=en#configuring-data-pipeline) - [Data Sources](https://help.intentwise.com/intentwise-analytics-cloud?hsLang=en#data-sources) - [Looker (Google Data) Studio Tutorials](https://help.intentwise.com/intentwise-analytics-cloud?hsLang=en#looker-google-data-studio-tutorials) - [Intentwise Templates](https://help.intentwise.com/intentwise-analytics-cloud?hsLang=en#intentwise-templates) - [Intentwise Analytics Cloud features](https://help.intentwise.com/intentwise-analytics-cloud?hsLang=en#intentwise-analytics-cloud-features) - [White Label](https://help.intentwise.com/intentwise-analytics-cloud?hsLang=en#white-label) - [Intentwise Marketplace Intelligence](https://help.intentwise.com/intentwise-marketplace-intelligence?hsLang=en#main-content) - [Content Analytics (CA)](https://help.intentwise.com/intentwise-marketplace-intelligence?hsLang=en#content-analytics-ca) - [Share Of Voice (SOV)](https://help.intentwise.com/intentwise-marketplace-intelligence?hsLang=en#share-of-voice-sov) - [Frequently Asked Questions (FAQs)](https://help.intentwise.com/frequently-asked-questions-faqs?hsLang=en#main-content) - [Access and Setup](https://help.intentwise.com/frequently-asked-questions-faqs?hsLang=en#access-and-setup) - [Billing](https://help.intentwise.com/frequently-asked-questions-faqs?hsLang=en#billing) - [Platform](https://help.intentwise.com/frequently-asked-questions-faqs?hsLang=en#platform) - [Reporting](https://help.intentwise.com/frequently-asked-questions-faqs?hsLang=en#reporting) intentwise.com Help Center Copyright © 2026, Intentwise Inc.