--- title: "Amazon DSP: How to Change Bids for Line Items" description: Read this article and follow the step-by-step instructions on how you can manage bids for Amazon DSP Line Items --- [Skip to content](https://help.intentwise.com/steps-to-change-bids-for-amazon-dsp#main-content) ![footer-logo.png\]](https://help.intentwise.com/hs-fs/hubfs/footer-logo.png?width=210&height=40&name=footer-logo.png) Open main navigation Close main navigation Advice and answers from Intentwise - There are no suggestions because the search field is empty. 1. [Knowledge Base](https://help.intentwise.com/?hsLang=en) 2. [Intentwise Ad Optimizer](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en) 3. [Amazon DSP](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#amazon-dsp) # Amazon DSP: How to Change Bids for Line Items ## Read this article and follow the step-by-step instructions on how you can manage bids for Amazon DSP Line Items The Intentwise platform makes managing bids for your Amazon DSP Line Items simple. You can easily adjust line item bids within Intentwise, which this article will walk through.      ### Steps to change bids for Amazon DSP 1. Click on the Line Items under Amazon DSP in the navigation panel. ![](https://help.intentwise.com/hs-fs/hubfs/image-png-Feb-18-2026-11-12-31-1578-AM.png?width=2866&height=1354&name=image-png-Feb-18-2026-11-12-31-1578-AM.png) 2. In-Line Items chart data is visible for daily, weekly, and monthly ![](https://help.intentwise.com/hs-fs/hubfs/image-png-Feb-18-2026-11-14-34-7720-AM.png?width=2860&height=1356&name=image-png-Feb-18-2026-11-14-34-7720-AM.png) 3. After selecting the line items, there are two options available. You can either choose Base Supply Bid or Max Supply Bid. ![](https://help.intentwise.com/hs-fs/hubfs/image-png-Feb-18-2026-11-15-16-3216-AM.png?width=2858&height=1352&name=image-png-Feb-18-2026-11-15-16-3216-AM.png) 4. In the Base Supply Bid or Max Supply Bid, you can set a new bid, increase bid or decrease bid. ![](https://help.intentwise.com/hs-fs/hubfs/image-png-Feb-18-2026-11-15-50-5775-AM.png?width=2836&height=1340&name=image-png-Feb-18-2026-11-15-50-5775-AM.png) ### Frequently Asked Questions ###### **Can you adjust base bids via an automated rule?** Yes! You can learn more about DSP automated rules [here](https://help.intentwise.com/dsp-steps-to-create-an-automated-rule?hsLang=en). - [Getting started](https://help.intentwise.com/getting-started?hsLang=en) - [Intentwise AI Gateway](https://help.intentwise.com/intentwise-ai-gateway?hsLang=en) - [Intentwise Ad Optimizer](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#main-content) - [Account and Campaign Setup](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#account-and-campaign-setup) - [Optimization](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#optimization) - [Reporting](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#reporting) - [Dashboard Overview](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#dashboard-overview) - [Resources](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#resources) - [Amazon DSP](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#amazon-dsp) - [Additional Features](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#additional-features) - [Walmart](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#walmart) - [Criteo](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#criteo) - [Instacart](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#instacart) - [Intentwise Explore (AMC)](https://help.intentwise.com/intentwise-explore-amc?hsLang=en#main-content) - [AMC](https://help.intentwise.com/intentwise-explore-amc?hsLang=en#amc) - [Instructional Queries](https://help.intentwise.com/intentwise-explore-amc?hsLang=en#instructional-queries) - [Intentwise Analytics Cloud](https://help.intentwise.com/intentwise-analytics-cloud?hsLang=en#main-content) - [Kickstart Guide](https://help.intentwise.com/intentwise-analytics-cloud?hsLang=en#kickstart-guide) - [Configuring Reporting Tools](https://help.intentwise.com/intentwise-analytics-cloud?hsLang=en#configuring-reporting-tools) - [Configuring Data Pipeline](https://help.intentwise.com/intentwise-analytics-cloud?hsLang=en#configuring-data-pipeline) - [Data Sources](https://help.intentwise.com/intentwise-analytics-cloud?hsLang=en#data-sources) - [Looker (Google Data) Studio Tutorials](https://help.intentwise.com/intentwise-analytics-cloud?hsLang=en#looker-google-data-studio-tutorials) - [Intentwise Templates](https://help.intentwise.com/intentwise-analytics-cloud?hsLang=en#intentwise-templates) - [Intentwise Analytics Cloud features](https://help.intentwise.com/intentwise-analytics-cloud?hsLang=en#intentwise-analytics-cloud-features) - [White Label](https://help.intentwise.com/intentwise-analytics-cloud?hsLang=en#white-label) - [Intentwise Marketplace Intelligence](https://help.intentwise.com/intentwise-marketplace-intelligence?hsLang=en#main-content) - [Content Analytics (CA)](https://help.intentwise.com/intentwise-marketplace-intelligence?hsLang=en#content-analytics-ca) - [Share Of Voice (SOV)](https://help.intentwise.com/intentwise-marketplace-intelligence?hsLang=en#share-of-voice-sov) - [Frequently Asked Questions (FAQs)](https://help.intentwise.com/frequently-asked-questions-faqs?hsLang=en#main-content) - [Access and Setup](https://help.intentwise.com/frequently-asked-questions-faqs?hsLang=en#access-and-setup) - [Billing](https://help.intentwise.com/frequently-asked-questions-faqs?hsLang=en#billing) - [Platform](https://help.intentwise.com/frequently-asked-questions-faqs?hsLang=en#platform) - [Reporting](https://help.intentwise.com/frequently-asked-questions-faqs?hsLang=en#reporting) intentwise.com Help Center Copyright © 2026, Intentwise Inc.