--- title: "Walmart: Roll ups-Aggregated Metrics View" description: On the Intentwise platform, you can aggregate metrics at the Product ID, Keyword, or Campaign level using Roll-Ups. Read more on this here --- [Skip to content](https://help.intentwise.com/types-of-roll-ups#main-content) ![footer-logo.png\]](https://help.intentwise.com/hs-fs/hubfs/footer-logo.png?width=210&height=40&name=footer-logo.png) Open main navigation Close main navigation Advice and answers from Intentwise - There are no suggestions because the search field is empty. 1. [Knowledge Base](https://help.intentwise.com/?hsLang=en) 2. [Intentwise Ad Optimizer](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en) 3. [Walmart](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#walmart) # Walmart: Roll ups-Aggregated Metrics View ## On the Intentwise platform, you can aggregate metrics at the Product ID, Keyword, or Campaign level using Roll Ups. Read more on this here     In a typical advertising account on Walmart, a single Product or Keyword can exist in multiple campaigns. Understanding performance across the account at a Product ID or keyword level requires you to download data and then create pivot tables, which can all be very time-consuming.               ​ **"Roll Up"** solves this problem for you. You can roll up at a Product ID, Keyword, Campaign level.   **1. Product** **Roll up:** See the performance aggregated at a product ID level. ![](https://help.intentwise.com/hubfs/Knowledge%20Base%20Import/downloads.intercomcdn.comio567794747f3cb20becce1d943678c7703Screenshot+2022-08-23+at+7.49.36+PM.png) **2. Keyword Roll up**: You can roll up keywords at two levels: - **Keyword level:** see the performance aggregated at a keyword level. ![](https://help.intentwise.com/hubfs/Knowledge%20Base%20Import/downloads.intercomcdn.comio5678008402b37c89ce346dd64f9017f5fScreenshot+2022-08-23+at+7.55.18+PM.png) - **Match type level**: see the performance aggregated at a match type level. ​![](https://help.intentwise.com/hs-fs/hubfs/image-png-Feb-18-2026-11-05-43-0130-AM.png?width=670&height=316&name=image-png-Feb-18-2026-11-05-43-0130-AM.png) ​**3. Campaign Roll up:** see the performance aggregated at a campaign type level. ​ ![](https://help.intentwise.com/hs-fs/hubfs/image-png-Feb-18-2026-11-06-53-9566-AM.png?width=670&height=318&name=image-png-Feb-18-2026-11-06-53-9566-AM.png) - [Getting started](https://help.intentwise.com/getting-started?hsLang=en) - [Intentwise AI Gateway](https://help.intentwise.com/intentwise-ai-gateway?hsLang=en) - [Intentwise Ad Optimizer](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#main-content) - [Account and Campaign Setup](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#account-and-campaign-setup) - [Optimization](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#optimization) - [Reporting](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#reporting) - [Dashboard Overview](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#dashboard-overview) - [Resources](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#resources) - [Amazon DSP](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#amazon-dsp) - [Additional Features](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#additional-features) - [Walmart](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#walmart) - [Criteo](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#criteo) - [Instacart](https://help.intentwise.com/intentwise-ad-optimizer?hsLang=en#instacart) - [Intentwise Explore (AMC)](https://help.intentwise.com/intentwise-explore-amc?hsLang=en#main-content) - [AMC](https://help.intentwise.com/intentwise-explore-amc?hsLang=en#amc) - [Instructional Queries](https://help.intentwise.com/intentwise-explore-amc?hsLang=en#instructional-queries) - [Intentwise Analytics Cloud](https://help.intentwise.com/intentwise-analytics-cloud?hsLang=en#main-content) - [Kickstart Guide](https://help.intentwise.com/intentwise-analytics-cloud?hsLang=en#kickstart-guide) - [Configuring Reporting Tools](https://help.intentwise.com/intentwise-analytics-cloud?hsLang=en#configuring-reporting-tools) - [Configuring Data Pipeline](https://help.intentwise.com/intentwise-analytics-cloud?hsLang=en#configuring-data-pipeline) - [Data Sources](https://help.intentwise.com/intentwise-analytics-cloud?hsLang=en#data-sources) - [Looker (Google Data) Studio Tutorials](https://help.intentwise.com/intentwise-analytics-cloud?hsLang=en#looker-google-data-studio-tutorials) - [Intentwise Templates](https://help.intentwise.com/intentwise-analytics-cloud?hsLang=en#intentwise-templates) - [Intentwise Analytics Cloud features](https://help.intentwise.com/intentwise-analytics-cloud?hsLang=en#intentwise-analytics-cloud-features) - [White Label](https://help.intentwise.com/intentwise-analytics-cloud?hsLang=en#white-label) - [Intentwise Marketplace Intelligence](https://help.intentwise.com/intentwise-marketplace-intelligence?hsLang=en#main-content) - [Content Analytics (CA)](https://help.intentwise.com/intentwise-marketplace-intelligence?hsLang=en#content-analytics-ca) - [Share Of Voice (SOV)](https://help.intentwise.com/intentwise-marketplace-intelligence?hsLang=en#share-of-voice-sov) - [Frequently Asked Questions (FAQs)](https://help.intentwise.com/frequently-asked-questions-faqs?hsLang=en#main-content) - [Access and Setup](https://help.intentwise.com/frequently-asked-questions-faqs?hsLang=en#access-and-setup) - [Billing](https://help.intentwise.com/frequently-asked-questions-faqs?hsLang=en#billing) - [Platform](https://help.intentwise.com/frequently-asked-questions-faqs?hsLang=en#platform) - [Reporting](https://help.intentwise.com/frequently-asked-questions-faqs?hsLang=en#reporting) intentwise.com Help Center Copyright © 2026, Intentwise Inc.