Access Walmart Display ad metrics in Intentwise with performance reporting across campaigns, ad groups, creatives, and products.
The Walmart Display Dashboard gives advertisers a unified view of performance and control across Campaigns, Ad Groups, Creatives, and Products.
It combines enriched reporting with management capabilities so you can analyze results, understand what’s driving performance, and make updates confidently.
Reporting Levels Available
You can view performance across multiple levels, depending on how you want to optimize:
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Campaign – Overall performance and delivery
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Creative – Which creatives are driving engagement
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Product (SKU) – Product-level impact from Display ads
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New Buyer – New vs returning shopper insights (where available)
Key Performance Metrics
Display reporting includes core metrics such as:
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Impressions
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Clicks
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Spend
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Conversions
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ROAS
These metrics are available consistently across:
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Charts and tables
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Daily, weekly, and monthly views
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Compare and non-compare modes
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Exports and downloads
Dashboard Breakdown
Campaign Dashboard
View and manage all Display campaigns in one place.
What you’ll see
- Campaign status
- Budget
- Performance metrics over time
Ad Groups Dashboard
View all Display ad groups within your campaigns.
What you’ll see
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Ad group status and configuration
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Base and max bid settings
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Performance metrics over time
Creative Dashboard
Understand which creatives are actually driving results.
What you’ll see
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Creative-level impressions, clicks, and conversions
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Performance differences across assets
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Creative metadata for easy identification
This helps identify:
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Top-performing creatives
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Assets that may need refreshing or pausing
Products (SKU) Dashboard
See how individual products perform when promoted via Display.
What you’ll see
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Product contribution to overall campaign results
Useful for:
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Identifying products that benefit most from Display
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Optimizing product selection within campaigns