Read this article to learn how to add new users, assign user roles and accounts to those those users in Intentwise
Steps for Adding New Users to Intentwise
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Navigate to Account Management under Global Settings.
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Click on Users tab > "Add User"
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Enter the First Name, Last Name, and Email ID
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Select a role
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Select account(s)
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Click "Add". The new user should receive an email to accept the invitation.
Note: The authentication mail will be valid for the next 48 hours.
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Types of roles within Intentwise
Intentwise Ad Optimizer
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Admin Roles will have access to all accounts.
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Analyst Roles will have access to specific accounts. Select this role if you have multiple brands/accounts and want user-specific access.

Intentwise Analytics Cloud
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IAC Admin will have full access to Intentwise Analytics Cloud plus read-only access to the rest of the platform.
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IAC Analyst will have edit and view access to specific assigned accounts.
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Read-Only Roles can see all reporting but cannot make any changes on the platform, i.e., bids, adding new keywords, pausing campaigns, etc.
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IAC Insights Only Roles can access only the assigned dashboards in the IAC Insights tab under Intentwise Analytics Cloud.
- AMC Insights Only Roles can access only the AMC Insights, Data Upload, and Instances under the Intentwise Explore (AMC) app.
Intentwise Explore
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Admin Roles will have access to all accounts.
- AMC Insights Only Roles can access only the AMC Insights, Data Upload, and Instances under Intentwise Explore.
Learn more about user roles, permissions, and capabilities here.