Learn how to monitor account-level spending using the pacing chart via the Overview tab and set budgets on Intentwise.
Using the Budget Pacing Chart
With Intentwise, you can easily monitor your monthly ad spend using the budget pacing chart available at the bottom of the Overview dashboard. The pacing chart helps you:
- Compare ideal vs. actual daily ad spend through a visual chart or table
- View your total month-to-date (MTD) spend
- See the required daily spend to stay on track for the rest of the month
The tool also shows you a snapshot of the actual and ideal numbers on any given day when you hover your cursor over the coordinates for the date.
To use the pacing chart, you need to set up the monthly budget. You can edit the current month's budget directly or from Settings (explained in the next section).
Steps for Setting Monthly Budget
A monthly budget can be set up individually for a month or multiple months together. To set Budgets, open the ‘Monthly Budgets’ tab under Settings.
-
Pick the month(s) for which you wish to set the budget
-
Click on Edit Budget on the top right corner
-
Enter the amount and click on Save to confirm
It is important to note that the monthly budget will not make any changes to your campaign budgets automatically based on your total pace. Campaign budget changes will still need to be executed via either automated rules or manual changes.
Watch the Video
Frequently Asked Questions (FAQs)
When I set a monthly budget, does it apply a daily spending cap to our ads?
No, it does not alter your Amazon budget. It's simply a tool for tracking your monthly spending with your budget.