Adding accounts on the Intentwise platform is easy! You may want to add accounts in two scenarios:
Please Note: Only Admin Users can add new accounts.
Scenario 1: Account Exists in Account Management
Steps to enable more accounts in the platform to which access has already been provided but the status isn't active (marked with "X"):
Go to Global Settings > Account Management.
Click on the Accounts tab.
Scroll to the account you wish to enable and select the checkbox next to it.
Click on the Enable (to activate account) or Disable (to deactivate account) button in the top right-hand corner.
Select the checkbox if you want to add the account to the Intentwise Analytics Cloud as a data source. You can manage the data source connections from the Intentwise Analytics Cloud > My Connections at any time.
Scenario 2: Account Does Not Exist in Account Management
If your account is not present on the above list, the platform does not have access to the account. You can provide access by following these steps or watch the video below:
Click on Account Management in the bottom left corner under Global Settings.
Then go to Accounts > Add Accounts > Amazon Sponsored Ads and click Next.
The next step is to login into your Amazon account. Ensure the email address you are signing in with has Campaign Manager View and Edit access to the account on Amazon.
Select the account you want to add from the list of accounts. You can edit the account name by clicking on the pencil icon. Select the checkboxes to add the required accounts as data sources to the Intentwise Analytics Cloud. You can manage the data source connections from the Intentwise Analytics Cloud > My Connections at any time.
Click on 'Next' to initiate the setup. You will be notified within 24 hours via email once the account is available on the platform.
Please Note: You can also add your Kindle (KDP) accounts by following the same process.
Watch the video instructions here:
Frequently Asked Questions
Why can't I add new accounts to Intentwise?
You might be unable to add new accounts for several reasons. Here are some common issues:
Access Permissions (email id doesn't have access)
If the email you're using to log into the Amazon advertising console doesn't have View and Edit permissions for the account, you will not be able to add it to Intentwise. You can add the account once you have the required permissions. Learn how to check your perimissions here.
Account already added
The account could already be added to the platform but is disabled. Sometimes, if it is disabled, it won't appear in the dropdown. You can confirm by checking the accounts section in the Account Management tab.
There are cases where that account already exists with a different name. In such scenarios, you can check for the account by their Entity ID (for Vendor Accounts) or Merchant Id (For Seller Accounts).
Note: you will find the Entity ID for vendor accounts at the end of the URL when you open the account on the advertising console and the Merchant ID for Seller accounts from Amazon Seller Central > Settings > Account Info > Business Information > Your Merchant Token. For sellers, the Merchant ID starts with "A" and for vendors, it starts with Entity.
User ID - Role on Intentwise
Your user ID for the Intentwise platform might be set up as an Analyst. An Analyst role doesn't have the permissions to add a new account. You can reach out to your admin to either add the account on your behalf or update your permissions.
How can I check my permissions on Amazon?
To verify if your account has both View and Edit permissions, go to the Amazon Advertising Console, open the Administration menu, and navigate to Account access & settings. Under the Users tab, locate your user ID, click on Customize access, and confirm that you have both View and Edit permissions.
Additionally, if needed, provide the Merchant ID for further investigation. For Seller accounts, you can find it in Amazon Seller Central under:
Settings > Account Info > Business Information > Your Merchant Token.
Why was my account disconnected from Intentwise?
Your account may have been disconnected from Intentwise for one of the following reasons:
Change in Email ID: If there’s been a change in the email ID that had access to the Amazon account, the account will no longer appear on the Intentwise platform. You’ll need to provide access again using the new email ID. You can reauthenticate by clicking “Add New Accounts” and ensure you use the email address that currently has access to the Amazon console.
Access Issues:
Access Revoked: The person who originally granted us access no longer has access to the Amazon account.
Temporary Connection Issues: Occasionally, Amazon may lose the connection, but we usually restore it within a day.
Why isn’t the account appearing when I try to add it?
The account might be associated with another organization on the Intentwise platform. We can look into this if you can share the following details:
Account Name
Email ID that has View and Edit access
Entity ID for Vendor accounts and Merchant ID for Seller accounts