Share of Voice: Settings Tab

Complete the Share of Voice (SOV) setup - your brand names on Amazon, keywords to track, and frequency of tracking

Jason Chan avatar
Written by Jason Chan
Updated over a week ago

Share of Voice Explained

Share of Voice enables you to track organic and advertising search results for a given set of keywords and brands at the frequency of your choosing. Use SOV to:

  • Keep track of your organic and advertising ranking

  • Know your organic and advertising competition

  • Discover new competitor products to target

Click here to learn more about Share of Voice

Marketplace Availability: .com, .ca, .uk, .au, .mx, .it, .de, .fr


Getting Started with Share of Voice

To subscribe to this module, please reach out to us via email ([email protected]) or over chat (Be sure to mention the accounts for which you want this enabled). Our team will inform you once the module has been enabled for your accounts.

  • There is a charge associated with this module. Reach out to our team to know the details.

  • KDP accounts are not supported with Share of Voice.

Setting Up Share of Voice

Once the Share of Voice module has been enabled, you can start the setup in the Global Settings tab. Here's a video where we'll set up the following for Share of Voice:

  1. Frequency of Tracking

  2. Tracked Keywords

Share of Voice For Intentwise Analytics Cloud

Once you are done with the setup/configuration of Share of Voice for the respective accounts, please follow the below instructions/steps to activate this as a data source in IAC.

Step 1: In Intentwise Analytics Cloud (IAC), please click on the “+ Add Source” option in the “My Data Sources” section and then select “Share of Voice”.

Step 2: You will then be presented with the “Data Source Settings” screen where you will find all the available accounts for which Share of Voice has been enabled. You can then select the accounts you want to activate by checking the checkbox and then clicking on the “Enable” option in the top ribbon menu.

Step 3: You will then receive a confirmation notification regarding the account addition. Please note that it will take about 24 hours after enabling the account to access the data.

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