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Setting up Brand Terms

Setting up Brand Terms

Read this article to set up your Brand Terms on the Intentwise platform. This helps in identifying keywords that belong to your own brand
Richa Gupta avatar
Written by Richa Gupta. Updated over a week ago

Here are a few steps to create your brand terms:

Step 1: Navigate to the Sponsored Ads Settings in the left menu > Select Brand Terms.

Step 2: Click on "Add Brand Term"

Step 3: Enter any Brand Names associated with your Brand and or Products. Include any and all possible versions of the Brand Name, including misspellings.

Step 4: Once done, click on Submit. Your Brand Terms will now be documented on the platform, making it easier to conduct analysis and generate reports. You can then use Brand Type as a Filter in the Keywords Dashboard or as a Column.

You can even use the Roll-up option to see the performance of Keywords aggregated at a Brand vs Non-Brand level.

Watch this video for detailed steps:

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