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Walmart: How to Add New Keywords and Suggestions
Walmart: How to Add New Keywords and Suggestions

Read this article for step-by-step instructions for adding new Keywords and Keyword Suggestions to your Walmart keyword-targeting campaigns

Jaydip Vadher avatar
Written by Jaydip Vadher
Updated this week

Steps for adding new keywords

  1. Add Keyword: Go to the Keywords tab in the left navigation menu. Click on the +Add Keyword button.

  2. Enter Keywords: Select the campaigns to which you want to add keywords. If you don't see a particular campaign, make sure you've selected the related campaign types at the top. Enter all your keywords on the right side, separated by line breaks. Then click on the Next button.

  3. Select Match Types: Choose the match types for each keyword and click on Next.

  4. Enter the Bids: Enter bids for all the match types.

  5. Submit: Click Submit and your keywords will be added.

Keyword Suggestions

This tab contains keyword suggestions from manual and auto campaign search terms.


Once you select keywords, a top bar with various options appears:

  • Add Campaigns: Create new campaigns using the keywords.

  • Add as keyword: Add keywords to current or multiple existing campaigns.

  • Dismiss: Dismiss the keyword recommendation from the list or never recommend again.

You can also find performance metrics, such as the last 7 days' spend, revenue, impressions, clicks, etc., for these keyword suggestions.


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