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Walmart
A comprehensive walk-through of the Walmart Search Ads features and capabilities on the Intentwise platform
Account and Campaign Setup
Explore the setup process for Walmart accounts and campaigns on Intentwise.
Walmart: How to Create CampaignsRead this article to learn how you can create Sponsored Products and Sponsored Brands campaigns for Walmart with Intentwise
Walmart: Provide 1P Supplier API AccessSee your overall data (like Overall sales, Total units sold, and Total ROAS) by giving 1P Supplier API access for your Vendor Accounts.
Walmart: Marketplace API accessSee your overall data (like Overall sales, Total units sold, and Total ROAS) by giving Marketplace API access for your Seller Accounts.
Walmart: Provide Walmart Connect Ads API AccessLearn about connecting your Walmart account to Intentwise Ad Optimizer and Intentwise Analytics Cloud.
Walmart: How to Set Target ROAS and Bid AutomationSet Target ROAS and learn how bid recommendations can be auto-applied for Walmart without manual intervention on the Intentwise platform
Walmart: How to Add New ProductsIntentwise makes it easy for you to manage your products on Walmart. Learn how to add new product to your Walmart campaigns
Walmart: How to Create Ad GroupsIntentwise makes managing your ad groups on Walmart easy. Read this article to see how you can add Ad groups to your Walmart campaigns
Walmart: How to Add New Keywords and SuggestionsRead this article for step-by-step instructions for adding new Keywords and Keyword Suggestions to your Walmart keyword-targeting campaigns
Dashboard Overview
Explore how the Intentwise platform provides comprehensive dashboard views to simplify your Walmart ad management.
Walmart: Overview tabGain insights into the Overview tab, which offers a comprehensive overview of your account, including a budget pacing chart.
Walmart: Placement DashboardElevate your Walmart Sponsored Products campaign performance with bid multipliers for buy-box, SIG, Stock Up, and Home page placements.
Walmart: Platform DashboardEnhance your Walmart sponsored products campaign performance with bid multipliers using the Platform Dashboard.
Walmart: Search Terms DashboardRead this article to know how to use the search terms dashboard to view and add search terms as keywords to your campaigns.
Optimization
Optimize your Walmart campaign performance with Intentwise.
Walmart: How to Make Bulk EditsWithin Intentwise, you can perform bulk edits to your Walmart Campaigns, Ad Groups, Products, Keywords. Read this article to learn how.
Walmart: How to Setup Automated RulesRead this article to learn how you can create automated rules for your Walmart account on the Intentwise Platform
Reporting
Discover how the Intentwise platform can streamline your Walmart reporting needs.
Walmart: Roll ups-Aggregated Metrics ViewOn the Intentwise platform you can aggregate metrics at the Product ID, Keyword or Campaign level using Roll-Ups. Read more on this here
Walmart: How to Compare Metrics Between Time PeriodsRead this article to learn how to easily compare your campaign performance week over week, month over month, or for any custom dates
Walmart: How to Use Saved FiltersSave the most frequently used filters across dashboards and accounts to simplify your day-to-day Walmart Advertising activities.
Walmart: How to Set AlertsRead the article to set up alerts and notifications when specific criteria are met. Include a lookback window, frequency, and watchers.
Resources
Additional resources for Walmart
Walmart: Operational ChecklistOperational checklist for your Walmart advertising for managing your accounts and maximizing the results
Walmart: Best Practices for Sponsored VideosRead this article to know the video specifications (creative and technical) as well as best practices for your Walmart sponsored videos.
Walmart: Overview of SB Campaign GuidelinesReady to create a Sponsored Brands campaign within Walmart? Be sure to follow these specifications and guidelines.